Win in Federal and National Security Markets
Helping businesses grow their Federal footprint.
THE CHALLENGE IN FEDERAL BUSINESS DEVELOPMENT
Selling to Government Takes More Than a Strong Solution
The federal market rewards companies that understand how agencies define requirements, evaluate solutions and award contracts. Winning companies understand the decision-making hierarchy, connect their capabilities to what mission owners need and move at the speed government now expects. They help shape the requirements and arrive with operational solutions, ready to solve a specific problem.
The companies positioning to win build that discipline now.
WHAT WE DO
We Have Led in the Markets Where You Want to Win
The Chertoff Group helps companies grow in the federal market because our team members built their careers inside it. Our experts have led programs, shaped acquisition decisions and run operations across homeland security, defense, law enforcement and intelligence. We extend that reach into adjacent national security buyers, when growth calls for it.
We apply operator experience across the full business development lifecycle. We assess where your capabilities align with federal use cases, identify the target customers and sales channels that fit your solutions, and convene Voice of the Customer sessions with former military leaders and senior government executives We help you develop and refine growth strategies and support capture efforts with the federal government customer.
MEETING THE EVOLVING MARKET
Our End-to-End Services Help Shape Your Go-to-Market Approach
Current State Review
We assess your federal operations, business objectives and investment plans, then size the addressable market with quantitative forecasts and a clear read on the competitive field.
Market Support
We build a growth strategy that aligns your capabilities to government use-cases and buying trends, differentiates your competitive position, and articulates tangible channel and partner approaches.
Engagement Strategy
We turn strategy into an actionable plan that targets the right opportunities and positions for long-term growth, with a customer map, pipeline and sales strategy.
Capture Support
We support specific pursuits with proposal reviews, customer and competitor intelligence intelligence, Black Hat analysis and proposal red teams, with positioning advisory informed by our Position to Win Diagnostic.
Ready to Position for Growth?
CREATING POSITIVE OUTCOMES
Effectively Supporting the Federal Mission
Voice of the Customer
We convene strategy sessions with former military leaders and senior government executives who share where the mission is heading and where your business should focus.
Customer Map
We identify the government stakeholders who shape requirements and influence procurements and characterize their priorities for effective customer engagement strategies.
Business Model Analysis
We assess your business model and recommend the partnerships and contracting strategies that position you with federal customers.
Pipeline Development
We evaluate opportunities by aligning your capabilities to government requirements, with unmet needs, budgetary signals, anticipated re-competes and new start requirements.
When Growth Calls for M&A
Sometimes growth in the federal market requires M&A. When it does, our Federal Strategy and M&A advisory teams work together, connecting your market strategy to target identification, diligence and post-close value creation under one roof. You get mission insight and dealmaking discipline from the same team.
The Chertoff Group helps you win federal business and grow in the markets we know best. Reach out to start the conversation.
FEDERAL FLUENCY IN PRACTICE
Transportation Security
FEDERAL STRATEGY Q&A
What does The Chertoff Group's Federal Strategy practice do?
Which federal agencies does the team know best?
How does The Chertoff Group help companies win federal contracts?
What makes The Chertoff Group's federal experience different?
What is the Position to Win diagnostic?
It is our proprietary framework for assessing a company’s competitive position on a specific pursuit. We use it to sharpen win strategy, expose gaps and guide capture and proposal decisions before the bid.
